Tuesday, March 4, 2014

Supashock progress.

Supashock succeeding at the V8 level and looking to break into Formula One

Posted on 2/28/2014

(as featured on Adelaidenow.com.au) The Ford Performance Racing V8 Supercar Team will be staying on an even keel this weekend with help from Supashock technology developed in Magill.

Tim Possingham, Oscar Fiorinotto and Ford Performance Racing CEO Tim Edwards - Source: News Corp AustraliaThe company, founded in 2006, was set up to develop high performance suspension which could perform at the highest levels.

Supashock is this weekend being used by FPR and has also been supplied to Erebus and Lucas Dumbrell Racing as well as the entire V8 Racing Ute field.

Ford is also using Supashock in its European GT racing team and the company is working with a Formula One team which is testing its products.

Commercial director Tim Possingham said this could lead to new opportunities for the company.

“Through this program, doors have been opened into OEM (original equipment manufacturer) supply and Supashock is looking at an exciting 12 months ahead that include increased staff uptake and investment in more machinery,” Mr Possingham said.

Managing director Oscar Fiorinotto developed the technology in a partnership originally funded by Adelaide businessman and motorsport enthusiast Kevin Weeks.

Mr Possingham said Supashock was exactly the sort of advanced manufacturing which the state should be focusing on.

“Australia is well respected as a source for innovative technology and quality product in the global marketplace.

I have spent 10 years connecting good Australian manufacturers with the rest of the world and we have always had great success based on a product’s technical advantages.

Smart companies playing in this space are more insulated from the types of scenario’s we have seen make Holden manufacturing unviable.”

Author: Cameron England - The Advertiser / adelaidenow.com.au (original article)


1 comment:

Anonymous said...

They only cost $5k EA. Not exactly for everyone are they.